Promoting Your New Christian Movie: A Comprehensive Guide

So, you've poured your heart and soul into creating a compelling Christian movie that you believe will inspire and uplift audiences. Now comes the crucial step of advertising and promoting your film to ensure it reaches the widest audience possible. In this guide, we'll walk you through the process of effectively marketing your new Christian movie, with Fathom Events and FaithChannel playing key roles in your promotional strategy.

1. Partnering with Fathom Events for Theatrical Distribution

Fathom Events specializes in event cinema, including the distribution of limited theatrical releases, live performances, and special screenings. Partnering with Fathom Events can give your Christian movie the exposure it needs by screening it in theaters across the country for a limited time.

To advertise your movie through Fathom Events, work closely with their team to create compelling marketing materials, including trailers, posters, and social media assets. Utilize Fathom Events' extensive network of theaters to promote your movie to potential viewers, emphasizing its faith-based themes and inspirational message.

2. Leveraging FaithChannel for Online Promotion

FaithChannel, with its wide reach and engaged audience, serves as an invaluable platform for promoting your Christian movie online. Here's how you can leverage FaithChannel to maximize exposure:

  • Create engaging trailers and promotional videos showcasing key scenes and themes from your movie.
  • Collaborate with FaithChannel to feature exclusive interviews with cast and crew members, providing insight into the making of the film and its spiritual significance.
  • Utilize FaithChannel's targeted advertising capabilities to reach audiences interested in Christian entertainment and inspirational content.
  • Engage with FaithChannel's community through live Q&A sessions, behind-the-scenes footage, and interactive promotions to generate buzz and anticipation for your movie.

3. Expanding Distribution Post-Theatrical Release

Once your movie has completed its theatrical run, it's time to make it available to a wider audience through digital platforms such as FaithChannel, Amazon Prime, and iTunes. Here's how you can make the transition seamless:

  • Work with FaithChannel to ensure your movie is prominently featured on the platform's homepage and within relevant categories.
  • Coordinate with Amazon Prime and iTunes to make your movie available for purchase or rental, reaching audiences who prefer to watch movies from the comfort of their homes.
  • Utilize social media, email marketing, and press releases to announce the digital release of your movie and encourage viewers to watch and share it with their friends and family.


Promoting your new Christian movie requires a multi-faceted approach that combines traditional theatrical distribution with online promotion through platforms like FaithChannel. By partnering with Fathom Events for theatrical screenings and leveraging FaithChannel's reach and engagement online, you can effectively market your movie to a diverse audience of believers and seekers alike. And by expanding distribution to digital platforms post-theatrical release, you can ensure that your movie continues to inspire and uplift viewers long after its initial premiere.